In all honesty, attending the show was the last thing on my marketing plan up until about 6 weeks ago. After the internal decision to take part in the event was finalised, we were able to rapidly develop a set of targeted landing pages for the event using our WordPress-on-Steroids CMS implementation (namely Greensky User Interface). Visitors at our stand…
Posts Tagged ‘branding’
Ask me how was the Business Startup Exhibition and I will tell you it was awesome, but that’s me speaking like a very excited kid just getting a brand new shiny toy. In all sense, this means my initial response would be premature without letting you know if the show served it’s purpose. In the past I had mixed feelings…
So hopefully you’ve kept up to date with the last 2 mini-articles in this 3 part series. Part 1 covered the idea of moodboards and their place in any design project. Part 2 looked at the various logo choices presented to The Alpha Club as well as the justifications for each. This last article contains a video walk through of…
You may have read our 1st post in this 3 part series entitled ‘Building The Brand’. Within these articles you will gain a constructive insight into how we as a creative agency go about planning and executing a brand design as well as some practical examples of applying the brand across multiple media channels. The case study you will view…
Update – Part 2: Logo Choices now live! Click here to view the article. Update – Part 3: Making The Logo now live! Click here to view the article. Having worked steadily for the past few weeks on The Alpha Club project, the team thought it would be great idea to show you our methodology to work as well as…
Logos can be extremely important to any business, whether big or small. The graphic design should not only help to establish a visual identity for your company, but be relevant and memorable in the eyes of your target audience. Getting the balance between fancy design and one that is fit for purpose is often a struggle for companies developing a…